The audience of Dan and Phil in 2009 was what it was, and the audience of 2016 is what it is. Dan and Phil made videos for a very different type of audience then than they do now, or did in 2015, or 2014, or 2013, or etc. Unless my memory has forsaken me completely, the 'sex tape' was advertised yes, but as a joke, and were Dan and Phil actually, seriously, passionately shipped in 2009? And would their audience have understood the tone, context and intent of the sex tape video? Now, in 2016, with speculation high on their relationship, a jokey video about a sex tape is seen as offensive, which is fair and I would agree, but, is it fair to judge their video to their then audience on the standards of the 2016 audience. The online community of 2016 is far more conscious of social issues than in 2009 (yay), and I am not saying that a free pass should be given for offences taken, but growth does not happen without missteps that land you flat on your face, so, I take satisfaction in that Dan and Phil do learn from what they did in 2009, and now in 2016, if what you see onscreen is fanservice, clickbait and/or queerbait, I personally do not see it as such, but am always ready to have others' opinions shed light on issues that perhaps I should be more aware of. (To be honest, chances of me agreeing grow slimmer every moment I spend in the company of humans and am left stunned at their stupidity.)(oh! that's not directed at anyone, just an observation)(today is jadednesday)
I also think that baiting, be it clicky or queer were not novel concepts invented on youtube in 2008, and tubers who bait (either sort or both) know/knew exactly what they are doing then and now. The world hasn't changed that much from that dawn of youtubers. Youtube made reality stars of almost anyone, where before they were crafted by tv shows and the forces behind them. Youtubers took the same roads to success as their mainstream counterparts, just with less bling (atleast in the early years). I actually wish I did hold youtubers to higher standards than reality stars, I'd make more intertesting posts on idb.
Last thought, if someone reveals what their next video is going to be, when it is then published, is it clickbait?
ps- in edit, I seem to already partially want to disagree with myself. I don't like baiting, and just because it was 'done by everyone' is not an excuse do so yourself, but I can see 'why' certain artistic choices were made by Dan and Phil in their early years. And they're here now, and I am enjoying their here right now. ok, the end. complete twaddle.